Stories of listening to customers.
Forum attendees gave their own feedback on speakers, the venue, content, food and more — and UpTapped feedback they agreed with. Forrester's event team deployed Tap at April's Consumer Marketing Forum held at New York City's Marriott Marquis. The...read more
How the busy CEO took the time to fix a very specific issue for Tesla Drivers. When Twitter user and entrepreneur Loic Le Meur (@loic) was en route to a meeting in Palo Alto, he realized the necessity to charge up his Tesla car at a nearby Supercharger station. He...read more
Boloco is a Certified B Corp and serves delicious and innovative burritos, bowls, salads, smoothies and shakes. Watch Co-Founder and CEO John Pepper respond to Taps in near real-time.read more
Target listened to parents and changed how they labeled toys.read more
Frito-Lay’s ‘Do Us a Flavor’ initiative is great PR and marketing — and it’s also a fantastic example of a company listening.read more
For the last 10+ years, Squishable has been pumping out soft, cuddly, and very pudgy stuffed animals from their NYC headquarters. Using the tagline ‘Squishable is a democracy,’ it’s up to the community as far as which doll gets made.read more
Boston’s underground transit system, ‘the T,’ is imperfect. One long-heard critique is the length of time it takes to get from payment to train car.read more